From CTV today: Consumer advocates say labeling on products needs to be clearer since some items claiming to be green may not be more environmentally friendly...Environmentalists are concerned about the labeling of products and the process of "greenwashing." As words like eco-friendly, natural, and green permeate our collective vocabulary, companies looking to profit need go no further than simply labeling their products as such. Most consumers, unfortunately, are duped by what is in reality, very simple marketing.
Picture it: you're in the supermarket aisle, choosing dish soap. Two different brands stare back at you (realistically, more like 43, but go with me here), both the same price for the same amount of liquid. One bottle is green and says 'all-natural' next to the little smiling flower on its label; the other bottle is yellow and says dish soap.
Which will you pick up? The green one, most likely, if you're reading this blog. But what the hell makes dish soap A all-natural? I'm willing to bet the ingredients are the same in both. And hey, triclosan, IS an organic compound ... meaning it is a chemical compound that contains carbon, not to be confused with a natural compound, which comes from a plant or animal source. But I digress...
The point is, as consumers we need to buy less. Period. And what we do buy, we need to be smart about. Read the full article at CTV Winnipeg ~>
